The aim of this paper was to conduct pilot-scale column tests on an alternative treatment filter designed for the treatment of highway stormwater in cold climates. The study evaluated adsorption performance of the filter with regard to the four most commonly found metals (Cu, Ni, Pb, and Zn) in highway stormwater. An alternative method was used to estimate the operational life of the filter from the adsorption test data without a breakthrough under high hydraulic loads. The potential environmental impact of the filter was assessed by comparing desorption test data with four different environmental quality standards. The proposed filter achieved high adsorption (over 90%) of the target metals. The comparisons of desorption and leaching data with the environmental standards indicated that iron-oxide/bottom ash was non-hazardous, reusable and without serious environmental risks. The operational life and filter dimensions were highly dependent on rainfall depth, which indicated that the filter design would have to be adapted to suit the climate. To fully appreciate the performance and environmental aspects, the filter unit should be tested in the field and the testing should explicitly include ecotoxicological and life cycle impacts.